Market Entry Models
At TaraSpan our product representation and distribution services can be tailored for both direct and indirect market entry strategies. Services that we perform include:
- Channel identification, recruitment, training and management
- Pre-sales support
- Direct or indirect sales representation
- Post-sales customer support
- Technical services including field trial support, product installation, sparing
- Inbound and outbound logistics
- Product and sales training
- Demonstration center
- In-country marketing, including trade show participation
Hosted Business Development
Our Value-added Hosted Business Development service gives you the direct control over a business development manager hosted by our India office TaraSpan Solutions Private Limited. This service is focused on your target market, with dedicated business development manager or managers with relevant industry experience. These managers are hosted by us, but are guided by you. On your behalf we will search out candidates to present to you for selection, hire them, host them in our modern office facilities, provide local management functions including payroll, benefits and expense management, and help guide their performance in the business development role defined by you.
Build Operate Transfer
Launching and building a new subsidiary in a new market can be costly and complex in its formative years. The investment made in to such a new venture can take a few years to provide a positive contribution to your consolidated operations, and have a negative impact on your balance sheet. Combine this with new and potentially complex local statutory, legal and HR requirements and the whole undertaking of building a subsidiary can be risky.
TaraSpan offers a unique capability to enable you to build-out your subsidiary in India while reducing the risk. We have developed tax-optimized statutory corporate structures to create, build, operate and then transfer ownership of your subsidiary in India. This is a unique offering for technology companies wishing to extend in to India.
Market Entry Strategy in Other South Asian Markets
Success in the Indian marketplace, where pricing and competitive challenges abound, can often translate to successes in other regional markets. TaraSpan helps you extend your reach with geographical expansion into other South Asian market with services that develop and implement a strategy for market penetration in neighboring countries.